11 reasons you should be using Hubspot’s free CRM

Hubspot is the best CRM for growing businesses

You read that right. Hubspot’s free CRM has useful tools for everyone on your team. HubSpot’s CRM is not a trial. You don’t need to put your credit card in to start using the system. The CRM is 100% free, and you can continue to use it forever. You’ll be able to add up to 1,000,000 contacts, as well as unlimited team users.

Too many companies are still using Excel spreadsheets to manage their sales pipelines and contact storage. If you are one of these businesses,  what are you waiting for? Hubspot’s free CRM is one of the best tools out there for growing businesses and here are 11 reasons why you should be using it:

1. Contact Management

Manage your contacts without the busywork. Add company and contact records with a single click, log sales activities automatically, and easily keep your records up to date. 

With Hubspot’s free CRM, you can stop jumping from screen to screen. It’s easy to send emails, make and record calls, take sales notes, log sales activities, assign tasks, schedule meetings, and add new deals – directly within Hubspot.

When you can access important contact details, communication history, and execute sales activities all in one spot, your sales productivity will jump through the roof.

2. Email Tracking

Know the second a lead opens an email, send a perfectly timed follow-up, and close deals faster than ever.

With email tracking, you get a desktop notification the second a prospect opens your email and clicks a link inside.

Take the time to personalise your outreach after a lead engages with your emails, and continue to automate outreach to prospects who don’t.

You’ll spend less time chasing cold prospects and more time closing warm leads.

3. Track Contact Website Activity

When you sync the free Hubspot CRM with your website, HubSpot then tracks visitors using browser cookies. Every time a visitor lands on your website, HubSpot will track that activity and associate it with a contact in your CRM if possible. This way you can see what pages your leads are visiting on your website, which can help inform your sales strategy and approach. 

4. Email Marketing Tool

Create, personalise, and optimise your marketing emails with Hubspot’s easy drag and drop email design tool.

Get more of your emails opened and links clicked when you tailor each email to a contact.

You can use an email contact’s lifecycle stage, list membership, or any information in their contact records to automatically serve up the most relevant subject lines, content, links, attachments, and calls-to-action.

Then schedule your email campaign, hit send, and know that your email will show up in each inbox at the optimal time, regardless of time zone differences.

5. Ad Management

Running a paid campaign on AdWords, LinkedIn, Facebook or Instagram? Within the free ads tool, you can create and manage up to $1000 ad spend/month across two connected ad accounts. HubSpot’s free ads tool helps you easily get set up, compare your performance on one network to another, sync leads directly from the networks into HubSpot, and see exactly which contacts are interacting with your ads. And because it’s tied directly to the HubSpot CRM, you’re able to launch ad campaigns taking into account how each campaign fits into the overall experience that you’ve created for your customers.

6. Free Email Signature Generator

Use Hubspot’s free email signature generator tool to design your own HTML email signature complete with contact details and social icons. Then, simply add it to gmail, Outlook, Apple Mail or whichever email client you prefer to use. It’s as simple as that! 

7. Live Chat

Hubspot’s free live chat software helps you connect with your website visitors in real-time to convert new leads, close more deals, and provide better support to your customers.

Easily customise your chat widget to match the look and feel of your brand, and create targeted welcome messages for different web pages or segments of your audience so you can connect with the site visitors who matter — right when they’re most engaged.

Every conversation gets automatically saved and stored in your Hubspot conversations inbox and on the contact’s timeline so your team has complete context and a crystal clear view of every interaction.

8. Quoting Software

Say goodbye to plain, boring quotes and hello to polished, branded quotes. In Hubspot, you can create and send sales quotes — and even collect electronic signatures and payment — from the same place you manage your deals.

9. Lead Generating Forms

Convert your visitors into leads and start growing your business faster, by designing custom and integrated online forms in seconds. Hubspot’s free online form builder will fill your CRM with leads from your website using powerful online forms — no technical expertise required!

10. Task Management

Need to remember to follow up with a potential lead in 3 months time? Keep track of your to-do list with the tasks tool in HubSpot. You can create tasks in the associated record or the task dashboard.

11. Meeting & Appointment Scheduler

Schedule your appointments faster and forget the back-and-forth emails. Your calendar stays full, and you stay productive.

Meetings sync to your Google or Office 365 calendar, so prospects can always see your most up-to-date availability.

When you let prospects automatically schedule meetings with HubSpot’s meetings tool, you’ll save hours of time spent on unnecessary emails.

This sounds too good to be true… so why is HubSpot CRM free?

HubSpot’s paid products, including Marketing Hub, Sales Hub, Service Hub and CMS Hub aren’t just integrated with the free HubSpot CRM; the CRM is the underlying foundation that powers all of these products.

This means that if you decide to upgrade to any of these powerful tools as your business grows, they’ll already be integrated with your CRM data and sales activity for super fast deployment. 

HubSpot offers their freemium CRM model because they know when their clients see the benefits from the free CRM, they will likely upgrade to a paid solution to gain even more functionally and benefits as they boost their productivity, streamline their sales and grow their business.